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New AlphaTauri name still under wraps as FIA publishes 2024 F1 entry

The AlphaTauri Formula 1 team has kept its new name under wraps by appearing on the initial 2024 FIA entry list still in its current guise.

Usually the publication of the list is the first official chance to see any new names, but sometimes teams agree with the FIA to wait due to the requirements of sponsors.

For the first time there are no driver number changes between seasons, so the entry list contains few novelties, other than the new name for the former Alfa Romeo team and a change of title sponsor at Aston Martin.

After four seasons as AlphaTauri, the Faenza team is moving on from its current name – with Racing Bulls widely tipped as the new choice – but it is not planning any further announcement until next year.

However speaking to Autosport last month, CEO Peter Bayer gave some insight into its plans.

“The identity will be generic,” he said. “The identity is what Toro Rosso would have been, and it’s moving closer to the Red Bull family again. But then it will appear with the naming rights partners.

“We will change the company name, we will change identity, logo, everything, a complete relaunch, complete rebrand.

“The name of the team, the identity, has been decided by the shareholders. And I need to carry it with me without being able to share, which is very difficult!”

Source: Autosport

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