Dodds joins from Virgin Media O2 having served as the company’s chief operating officer for the last two years, as well as managing director and chief marketing officer prior to that.
Dodds has also held executive roles at Callaway Golf and Honda, and currently sits on the board of the disability equality organisation, The Valuable 500.
“I am thrilled to take on the role of CEO at Formula E,” he said.
“My passion for automotive, sport and entertainment means I am incredibly excited about this opportunity.
“Formula E is a unique platform that blends cutting-edge technology with the world’s most sustainable sport, providing endless potential for innovation and positive change.
“There is a world-class team at Formula E, and I am excited to lead them into the next chapter, shaping the future of motorsport and redefining what is possible.”
Championship co-founder and chairman Alejandro Agag added: “Jeff brings a proven track record of dynamic leadership and impressive execution to Formula E, and the Board looks forward to him unlocking the full potential of Formula E, for the benefit of our fans, teams, manufacturers, partners and stakeholders.”
It was announced on Tuesday to Formula E staff that Reigle would be stepping down from a position he has held since September 2019.
Source: Autosport